Services

Strategic communications play a critical role in supporting overall business goals and objectives. Whether for communications planning, media relations, public affairs, crisis management or fostering community engagement, Atiigo Media’s integrated communication strategies ensure key messages and channels of communication work in harmony. We base every strategy on sound analysis of prevailing perceptions and challenges and adapt it to client needs and budget.

Our communications staff know the unique challenges Northern organizations face and how to engage with stakeholders and audiences in a respectful, culturally safe way. We work collaboratively with clients through a detailed, inclusive process, ensuring all stakeholders have the opportunity to discuss their understanding of the goals and objectives as well as their role in achieving the desired outcome. Together, we determine the critical elements and communications tactics needed to reach that outcome. The result is a plan that targets the right audience at the right time while considering and respecting cultural context in every interaction and deliverable.

Atiigo began in 2003 creating custom design and printing. It was our sole service and continues to be the cornerstone of our offerings and our hallmark. We have a catalogue of projects that speak to our ability to achieve client objectives, including publications (print-based and digital), visual images and graphics, illustrations, collateral and promotional materials, digital media, resource kits, games, custom packaging, signage and display products, and custom designed and branded clothing.

We are well-versed in developing successful branding strategies and our designers and staff team are trained in how to make them relevant and culturally appropriate to Nunavut. We know what resonates across all segments of a Northern audience—and what doesn’t—and we use state of the art and market standard hardware and software to bring our visual work to life.

As a testament to our experience and history in the North, we are often called upon to inform new GN staff on their own corporate program history. Our knowledge of Nunavut, its government programs and impactful Northern design make us a true market leader.

Atiigo has a diverse and deep history of providing print and promotional products for businesses, NGOs, Inuit organizations and governments throughout Nunavut. In fact, our work is displayed in the halls of government buildings, schools, hospitals and nursing stations, dental offices, stores and businesses throughout Nunavut communities.

Our well-established relationships with production, shipping partners and subcontractors help us maintain an effective and cost-efficient workflow, resulting in high-quality products quoted accurately and delivered quickly to clients anywhere in Nunavut. We provide budget and cost tracking when required. Importantly, we understand shipping and distribution of products both within Nunavut and throughout Inuit Nunangat and can plan for and mitigate any challenges.

With video professionals who live and work in Iqaluit, we always have the equipment, resources and personnel to carry out professional video jobs in house and at a moment’s notice. Our team is experienced with planning and shooting in the harsh, often unpredictable Northern climate and we know how to write, plan, cast and shoot videos that consider the specific language and cultural requirements of Northern clients.

Our preproduction, production and post-production capabilities are aligned with industry standards and, after 20 years of video and photography work in the North, our clients can be confident in a job done right. Our experience includes video for local business, Inuit organizations, the Government of Nunavut and the Federal Government. We have also shot footage for CBC and BBC and have provided stock video for feature films, documentaries, news programs and corporate clients like Canada Goose, Manitoba Mukluks, Tri-film and Canadian North.

Our photography team offers custom professional shoots, event photography, stock photo packages and one-off photography. We manage talent/model recruitment, shoot logistics, photo releases and licensing agreements. We also have in-house photo enlargement as well as printing and mounting services.

Atiigo also owns and operates a stock photography website, arcticstock.ca. Arctic Stock is a community-generated hub for video footage and photography from the Arctic regions. We feature moving and still images of the North that are difficult to find anywhere else. Our mission is to curate video clips and photography from creative professionals working in one of the most beautiful and harsh natural settings on the planet. Arctic Stock also provides an opportunity for Northern artists to exhibit and sell their work.

Atiigo offers Social Marketing services where we help clients influence audience behaviour for a positive outcome. This includes marketing services for advertising and media placements, digital design, and promotion and social media.

With the wide adoption of social media, organizations can no longer afford to be absent from these channels if they want to grow and keep an audience. Atiigo has valuable experience developing and implementing successful social media strategies. We are well-versed in content creation including graphics for static posts as well as videos and campaigns that engage audiences and invite dialogue. These projects can be measured for effectiveness and optimized mid-campaign to increase reach and awareness of messaging.

Our social media offerings include:

• Environmental scan and best practice review
• Social channel setup and optimization
• Strategy
• Branding
• Content calendars
• Scheduling and posting
• Community management
• Communication training
• Promotion, measurement, analytics, and reporting

Atiigo specializes in website development projects that incorporate Inuktitut, Inuinnaqtun, French and English. We take pride in products that bring together high-quality visual designs with the latest technology for clients including all levels of government and every kind of local business. Our websites consider bandwidth and connectivity issues in the North, and we design our sites with ease of use and intuitiveness in mind. With the increased use of smartphones in the North, we also design and develop websites that are mobile friendly and optimized.

Atiigo offers a range of website development options to accommodate different needs. We work with small, static websites as well as larger sites driven by databases and using sophisticated Content Management Systems (CMS). We can install a system using open-source CMS products such as Drupal and WordPress. To ensure that products meet the needs of clients, we also offer website training, content organizing sessions and hosting and maintenance packages.

Additionally, we can produce custom applications for our clients including surveys and e-learning platforms.