Tell Me A Story
Atiigo Media was tasked with creating a logo for the Tell Me a Story book bag program run by the Government of Nunavut’s Department of Education. The client wanted the logo to appeal to a wide range of users and reflect a sense joy around literacy. Northern imagery was used throughout our concept development process, which culminated in the final logo featuring a snowy owl in an Inuit print style. The wings of the owl transform into the pages of a book to connect the imagery to the program subject matter.